You’ve probably already seen the announcements, but just to make sure you got the message, I wanted to share some really good news that was formally announced yesterday. Dr. Chris Peterson, Homer Nowlin Chair of Consumer Responsive Agriculture, director of the MSU Product Center Food-Ag-Bio, and professor in the Department of Agricultural, Food and Resource Economics, presented the latest assessment of food and ag economic impacts to the Michigan Commission of Agriculture and Rural Development. The big news was really big: the total economic impact of food and agriculture has grown by nearly 50 percent to $91.4 billion from 2004 to 2010, and the contribution of farm production toward that has nearly doubled from less than $7 billion to more than $13 billion. A lot of value gets added along the supply chain, but seeing a doubling in farm production is very impressive. When you start separating out the parts, it’s interesting to see the role each commodity plays and each processing sector plays. The food processing and manufacturing segment accounts for $24.5 billion and the wholesale and retail sector is very important, accounting for $51 billion of total economic impact.
ANR Communications partners with their communication colleagues at MSU University Relations and the Michigan Department of Agriculture and Rural Development to get the news out. Here’s a sample of the coverage the announcement received.